Floristry is art on a deadline. Every arrangement is custom, every event has different needs, and flowers don’t wait — they wilt. Between walk-in orders, phone calls, wedding consultations, and delivery coordination, your shop never stops moving. And somehow you need to respond to inquiries while your hands are covered in thorns and water.
A bride messages about her wedding flowers while you’re arranging a funeral spray. Both are important, both are time-sensitive, and you can only do one thing at a time. By the time you respond, she’s moved on to the florist who replied first. That’s a $3,000 wedding contract gone.
Between custom quoting, seasonal availability, event coordination, delivery scheduling, and same-day rush orders, running a floral business demands constant multitasking. Nalo handles the communication through WhatsApp — wedding quotes go out beautifully, delivery windows get confirmed, and rush orders get processed fast so you can stay focused on making arrangements that take people’s breath away.
